Oops – I’m clearing out the daily Twitter updates on my blog and I realize I deleted a post I wanted to keep. I imagine there is a plug-in you can install on WordPress that helps you recover a lost post or page, but it was too late. I do have an XML sitemap, which [...]
Read moreA document crossed my path the other day. It was a scathing letter sent to the management of a local firm. Crabby customers are part of life, and many times the anger is justified, but in this letter the business owner expressed not only contempt for management, but some very contemptuous opinions about their own [...]
Read moreA colleague of mine runs St. Louis Scooter Guy, a service that allows you to drive to a party or event and get your drink on here in River City without worrying about driving under the influence OR leaving your car at the establishment where you demonstrated your ability to power-slam high-octane booze. His crew [...]
Read moreIf you have ever worked at an agency, you will recognize this…
Read moreI am posting this for my own reference and that of my clients. Originally from LenaShore.com Adding links to files in your WordPress pages and posts is just as easy as adding images. Follow these instructions below to add links to your own files. I need to upload my file. Login to your admin area. [...]
Read moreI was asked by a Twitter colleague Brian Carter (http://twitter.com/briancarter) to comment on the issues raised by Twittering not for fun, but for profit. TweetROI.com is a service currently in Beta where both marketers and Twitterers can come together. As I understand it, marketers can fund Twitterers to advocate for their product, cause or service. Twitterers presumably [...]
Read moreIf you are a small business, Twitter offers a great way to have a conversation with your customers, and enlist their help in becoming your advocate. As a social media guy, I say this all the time, but it really helps to see what a good job looks like in real life. Check out MyHelpfulAce. [...]
Read moreHere in South St. Louis (“The Lou” as the kids call it) we have many smallish places to have a nosh or get together. Urban Eats Cafe is one of them at the corner of Virginia and Meramec, just a healthy jog from the Mississippi and a 10 minute bicycle ride from my house. I’m [...]
Read moreMost email programs, from Gmail to Outlook, allow you to add a signature block to the bottom of your emails. If you are using an email exclusively or primarily for business, this ability provides an opportunity for you to market yourself and your firm. In my case, I add my name, what I do and [...]
Read more