Tim McNabb – Webmaster

A colleague of mine runs St. Louis Scooter Guy, a service that allows you to drive to a party or event and get your drink on here in River City without worrying about driving under the influence OR leaving your car at the establishment where you demonstrated your ability to power-slam high-octane booze. His crew are equipped with fancy, fold-up scooters that will fit in the average trunk. At the appointed time, a Scooter Guy shows up and [...]

I was asked by a Twitter colleague Brian Carter (http://twitter.com/briancarter) to comment on the issues raised by Twittering not for fun, but for profit.  TweetROI.com is a service currently in Beta where both marketers and Twitterers can come together.  As I understand it, marketers can fund Twitterers to advocate for their product, cause or service.  Twitterers presumably can get paid for advocating the same. 
Understandably, folks are concerned that if someone is being paid to promote a product or service they are somehow [...]

If you are a small business, Twitter offers a great way to have a conversation with your customers, and enlist their help in becoming your advocate. As a social media guy, I say this all the time, but it really helps to see what a good job looks like in real life.
Check out MyHelpfulAce. The folks running the Twitter account are doing EXACTLY what ought to be done when using Twitter as part of your marketing mix. [...]

Most email programs, from Gmail to Outlook, allow you to add a signature block to the bottom of your emails.  If you are using an email exclusively or primarily for business, this ability provides an opportunity for you to market yourself and your firm.
In my case, I add my name, what I do and any additional contact information I’d like folks to use.  For instance:
Tim McNabb
Webmaster
TimMcnabb.com
twitter.com/McWebmaster 
I am still debating if I want to include my cell phone number.  I do [...]

Behold my certification all ye mighty, and tremble. It was a 110 question test, a great number of questions about billing and quite a few expecting you to pass judgment on keywords and ad organization. No coding questions, like how to make any one of a set of keywords show up automatically in a headline.
They conflated “title” with “headline” which was confusing to me, but later questions where “title” had to mean
“headline” allowed me to go back and [...]

A buddy of mine has registered a domain for his business and placed it prominently on his business card. He asked me for help on his web site, so I went to the domain and took a look.
He wisely had included his service in the name of the domain. Unfortunately, his domain registrar follows a common practice of using unhosted domains (domains that are not pointing to a website) to sport Google AdSense ads.
In my friend’s case, his [...]