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Archive for the ‘Social Media’ Category

Posted by Tim McNabb ADD COMMENTS

A colleague of mine runs St. Louis Scooter Guy, a service that allows you to drive to a party or event and get your drink on here in River City without worrying about driving under the influence OR leaving your car at the establishment where you demonstrated your ability to power-slam high-octane booze. His crew are equipped with fancy, fold-up scooters that will fit in the average trunk. At the appointed time, a Scooter Guy shows up and [...]

Posted by Tim McNabb 2 COMMENTS

I was asked by a Twitter colleague Brian Carter (http://twitter.com/briancarter) to comment on the issues raised by Twittering not for fun, but for profit.  TweetROI.com is a service currently in Beta where both marketers and Twitterers can come together.  As I understand it, marketers can fund Twitterers to advocate for their product, cause or service.  Twitterers presumably can get paid for advocating the same. 
Understandably, folks are concerned that if someone is being paid to promote a product or service they are somehow [...]

Posted by Tim McNabb ADD COMMENTS

If you are a small business, Twitter offers a great way to have a conversation with your customers, and enlist their help in becoming your advocate. As a social media guy, I say this all the time, but it really helps to see what a good job looks like in real life.
Check out MyHelpfulAce. The folks running the Twitter account are doing EXACTLY what ought to be done when using Twitter as part of your marketing mix. [...]